I was curious to find out more about the bubble app after I saw many social media posting about Kim Soo Hyun messages to his fans through bubble private chat. After some research, I discovered that bubble app can be downloaded through google play store if you have an android phone or in App store if you are using an iPhone. I wondered what is the hype about this app and I decided to download one of them to find out more.
For those who are interested in the bubble app, you have to create a profile in the app and then they will recommend some Korean celebrities for you to follow. I tried downloading Gold Medalist Bubble app. Interestingly, you need to subscribe to the app at $5.98 per month. On top of that, you need to purchase tickets to have a conversation with the artiste that you like.
You may ask how does the app function? As far as I know, the artiste will share some picture or some messages that they want the fans to know. These are the pictures taken from Twitter, copyright to their rightful owner. We can see that the main objectives of these chats were mostly about publicity for Kim Soo Hyun upcoming project or the need to hype up his popular drama for as long as possible. Fans need to know that these celebrities, especially those with this level of popularity like Kim Soo Hyun had been specially trained and groomed by his management agency to be marketable to the general public. Our late Sulli from girl group Fx had mentioned this in her last interview that artiste like her are prone to public criticisms and hate because they are public figures. They know that the fans can be here for you now and the next moment, they may turn their back on you or even hurt you. She shared that Korean idols are carefully package by their agency to sell as a product to the public. We need to understand that fans are revenue to the entertainment agencies and even artistes themselves. They need to build on public opinion and support to survive in this cutthroat industry.
I had mentioned this before that all the fans have every right to support their favourite celebrities but it is important not to lose that rationality. We know at the back of our mind whether we are delusional or not, it is just work for these celebrities who were paid to engaged with their fans. These highly paid celebrities like Kim Soo Hyun were taught what to do and what to say for publicity. They knew how to make themselves appeal to their fans and these are the celebrities that are really successful in building their careers. They are really hardworking people who will learn all the trades in this field to stay at the top. It is the agencies job to create publicity or marketing stunt to attract attentions and the celebrities are the products that the company is promoting to the world. These entertainment companies are running a business so they would make sure that their investment is profitable at the end of the day.
It is a choice that fans make to subscribe to the bubble app. Therefore, they can’t complain if the artiste did not reply or respond to the messages after a long period of time. The artistes will perform their work duties when they send messages through the chat during their “free time”. The app is supposedly created to build rapport between the celebrity and the fans just like other social media platforms. However, the artiste can choose when to “work” and fans will still eagerly wait for their favourite celebrities to be online. In the world of digital media anything is possible and it is up to your imagination or interpretation of the messages. Just don’t get your hope up, or you will end up bursting the fantasy bubbles that the Korean entertainment world created. As I said before, everything is about business. You can choose to buy this fan service but that does not give you entitlement to demand from the artistes. Before you click the purchase button, please be prepared for what is happening and nothing will change even when you throw a tantrum and threaten to unsubscribe. These celebrities and their agencies are not going to be at your beck and call just because you subscribe the app and pay for the tickets. The entertainment companies had a upper hand in this matter and you have to pay to wait for your favourite celebrity to be online. At the meantime, you will still be paying for the app service every month even when the celebrities does not have any updates.
At the end of the day, life is pretty much about the choices we make with our life. It takes maturity not to take life so seriously and everything said about you so personally. People may have different opinion on you or even attack you through cyber bullying but they can’t break you if you don’t allow it to get into you. It is important to take a break and get your sanity back when things were too tough. It is a very stressful job to be a celebrity whose survival pretty much depends on the public interest. Therefore, it is important to love yourself and show to the world, especially the cyber bullies that you are living your life to the fullest without any fear. That is the best response to all the haters and criticism.
0 comments:
Post a Comment